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What is web browsing?  Classification and Benefits of Website Browsing

What is web browsing? Classification and Benefits of Website Browsing


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In web design, the term “What is browsing?This is surely not too strange for designers. However, not everyone clearly understands the navigation terminology to implement for the website. Don’t worry. Below are some tips provided to help beginners implement web browsing. SEODO Check out this detailed article now!

1. What should you know about web browsing?

Terminology of What is browsing?? Why does a website need navigation presence? Let’s take a look at the content below to better understand the basic concept of this term!

1.1 What is web browsing?

Website navigation, also known as website navigation, performs the process of page navigation. Therefore, the navigation is created by the users of the application to link the internal pages together through the use of menus containing internal links of the website. This makes it easier for customers to find, which increases the usability of the website for users.

What is browsing?
Website Browsing or Website Browsing

1.2 What is menu navigation?

The navigation menu is a collection of links that are aggregated to organize themselves into a menu. Depending on the properties and purposes of the type of website, you will have many diverse, vivid and different page links. Usually the navigation menu will be set at the top of the page and some popular pages such as:

  • Introduce.
  • Contact.
  • Blog.
  • Quotation/service.
  • Document.
What is browsing?
Menu navigation

1.3 What is the navigation structure?

The website navigation structure describes how the different pages of your website are organized and relate to each other. Before creating a new website, designers and developers usually plan the navigation structure. This will help you get an overview of how to organize web browsing, so you can optimize the number of pages as you want.

What is browsing?
Website navigation structure

2. Why is navigation important to the website?

Web navigation plays an extremely important role for a website. Help customers easily access and search the website with the web navigation menu as mentioned in the introduction. Moreover, building a catalog in an easy to understand, clear and organized way helps to improve the customer experience, people will care about it and spend more time on the website, the conversion rate will also be higher.

What is browsing?
Web browsing plays a very important role

With the navigation structure, customers can easily find blogs, email sign-up pages, product listings, prices, contact information or help documents, etc. when they access the website. Note that while creating the navigation structure of the website, you should configure it in such a way that customers can access any element of the website in just 3 clicks. This will attract people, avoid hostile reviews and high retention rates.

3. What is the classification and function of web browsing?

All over the world, every citizen of a country will prefer certain types of website navigation designs based on different cultures, popularity, and interesting experiences that the web brings to customers. In Vietnam, there are popular types of navigation design as follows:

3.1 Breadcrumb navigation

Breadcrumbs What is browsing?? Breadcrumb is software that helps users navigate a website, including a set of links that determine a user’s current location within the site structure.

What is browsing?
Breadcrumb navigation

For a website, especially those with a complex structure and diverse content, breadcrumb navigation will have the function of helping users locate and move between pages more easily. There are 3 main types of breadcrumb navigation as follows:

  • Location-Based Breadcrumb: Indicates where the user is located in the website hierarchy.
  • Breadcrumb by attribute (Attribute-based breadcrumb): represents the attribute of a website page, often used in websites for electronic products, clothing,… because the products are classified by difference of attributes.
  • Breadcrumb by Path: Shows the steps taken by the user to get to a particular page.

3.2 Navigation bar

What is the navigation bar? The navigation bar is considered the most popular web navigation format on Vietnamese websites. Used to navigate major categories on the page, helping customers more easily and conveniently access and navigate to documents and information on the website.

What is browsing?
Navigation bar

To make it easier for users to find when they access the website, the navigation bar is usually configured to appear at the top of the web page or after the header.

Currently, the navigation bar has 3 popular and most commonly used designs:

  • Vertical navigation: vertical navigation.
  • Horizontal navigation: horizontal navigation.
  • Bottom Navigation: Bottom Navigation (UX).

3.3 Drop-down menus

Drop-down menu, also known as pull-down menu, is one of the most popular types of navigation, especially to improve user experience.

What is browsing?
Scrolling menu

3.4 Mega Menu

If you are into fashion, magazines or blogs. You will surely immediately understand Mega Menu versus drop-down menu. Mega Meunu is a software that allows users to scroll vertically, containing many categories, like a “super Menu” with a large information capacity.

What is browsing?
Mega Menu

3.5 Grid navigation bar

Grid navigation often appears on sales sites or specialized sites such as Landingpage.

What is browsing?
Grid navigation bar

3.6 Scrolling navigation bar

The trend favored by young users today is to install a website with a drop-down navigation bar. Because this form allows designers to create long menus, many components and not limited by page size.

What is browsing?
Scrollbar

Moreover, the navigation bar has a function that allows users to use drag operations to create a living feeling. Specifically, it brings excitement to young visitors. The aesthetics and interactivity of the scroll form suits the smartphone website interface very well.

3.7 Hamburger navigation menu

Hamburger navigation menu is global website navigation bar design. So create a hamburger menu that matches the three horizontal lines of the website.

What is browsing?
Hamburger navigation menu

3.8 What is the function of web browsing?

Web browsing is an important function applied to most websites in the world. So, undeniably the exceptional feature of navigation, not only for SEO but also for good user experience.

What is browsing?
Web browsing functions

For SEO, most people often apply the website navigation design style as a way to increase the amount of anchor text associated with the keyword. However, you should not abuse this way, it will significantly reduce the user experience.

In some cases, the website navigation appears in the search bar, prompting users to choose more from the site results.

4. What is the meaning and benefits of web browsing?

Web browsing is considered one of the must-have contents when designing a website. Navigation has SEO significance while navigating and delivering information for users on the website.

A seamless navigation system will act as a map directing visitors to different pages and information on the website. At the same time, browsing the website also encourages users to read the content and have a positive experience. Thanks to this, the company’s sales increased rapidly and the credibility of customers also increased.

4.1 Duration of visit increased and bounce rate decreased

In order to increase the visit time or the customer’s time to stay on the website (Time-On-Site), the website must be supported and improved in navigation. As a result, site visitors will have more time to learn about the business.

What is browsing?
Duration of visit increased and bounce rate decreased

If the site navigation is complicated, the customer’s stay rate will decrease and the bounce rate will be quite high. Therefore, visitors will see only one page of the website instead of continuing to choose other pages. This explains your site no views.

4.2 Serial position effect

The serial position effect, also known as the serial position effect, is a psychological concept that describes how users generally tend to pay attention and retain information about items that appear above and below. bottom of a page. Navigational information appears at the top and bottom of the web page, which makes visitors less attentive to the content of the website. So you need to insert important links at the top of the page, which will contribute to a higher engagement rate.

What is browsing?
Serial position effect

4.3 Optimized display on mobile

According to Adsota statistics in 2020, more than 43.7 million Vietnamese use smart devices. So, while designing the interface of a website, you should make sure to optimize the mobile platform (UX) to increase the perfect experience for the users.

What is browsing?
Optimal display on mobile

If the website is not optimized for mobile devices, it will not be able to display the best way on phones. Because the content is too large, it is difficult for users when the experience on the website is not complete. Optimizing a website for smartphones typically includes content such as:

  • Reduce image size.
  • Change the layout.
  • Reduce unnecessary content.
  • Assign content to the Options menu instead of displaying all content on the screen.
  • The simple navigation system is powerful and easy to use.
  • Focus on minimalism in design.

5. 8 Tips to Implement Web Browsing for Beginners

Is it really that complicated for you to set up a website that can take full advantage of Navigation features? Here are 8 tips for implementing web browsing for beginners. Hope this helps you!

5.1 Planning page structure and web navigation

Plan your page structure before writing content for your website. This is an extremely important step, affecting the satisfaction level of your website visitors later on.

What is browsing?
Planning page structure and web navigation

Additionally, you can use manual methods or use the sitemap generator to create a site structure and web navigation faster and easier. There you will find many creative programs to choose from, for example: GlooMaps, Octopus, VisualSitemaps, creatively.

5.2 Compliance with web browsing standards

Understand web browsing standards, don’t try to do anything too different to avoid pushing the issue too far, focus and focus on usability rather than visual creativity. It is recommended to follow the usual standards such as menu placement, menu expansion panels.

What is browsing?
Complies with web browsing standards

For instance: The three horizontal stripes ☰ are the standard that defines an extended menu. If you want to apply it to the website, you should keep it for customers to easily recognize.

5.3 Use easy-to-understand words for visitors

Do not use too specialized or obscure words, put yourself in the place of the first person to contact the Site to select simple, understandable and appropriate words. This trick not only retains customers for a long time but also helps your SEO process.

Make sure your page clearly states the answers to the questions. As well as words that customers often query online. As such, it will help bring users closer to your website.

5.4 Using responsive menus

Using a responsive menu is essential as currently the number of mobile users searching on Google is increasing (representing over 50% online), which is subject to change depending on the screen size of the device and at night. better and smoother experience for customers.

What is browsing?
Use responsive menus

5.5 Take advantage of the footer menu

Customers who want to engage more with your website will read and scroll to the bottom of the page. Take advantage of the space at the bottom of the page to place valuable information. Position Footer Menu doesn’t take up article space, so it’s easy to add lots of hot topics, without creating clutter.

What is browsing?
Take advantage of the footer menu

5.6 Use of color, white space to separate the navigation from other page elements

Clearly dividing the navigation area on the website also helps customers easily recognize and receive the information you want to convey. At the same time, it is recommended to use different colors, fonts and spaces to separate the menu from the main content and the subbar.

What is browsing?
Use color, space to separate navigation

5.7 Restrictions on the use of the drop-down menu (drop-down menu)

Limit the use of the drop-down menu except when your website has too many pages with different properties. Avoid users seeing a link in the menu, it will be clickable by default. You can put a telltale sign like adding a three horizontal stripe or a V like SEODO.

What is browsing?
Limit the use of the drop-down menu

Having too many links in the menu bar can have a negative effect. Expanding the drop-down menu now will be a good way to keep the toolbar from getting cluttered.

5.8 Simple navigation bar structure

Keep the navigation structure as simple as possible so that your visitors can easily explore all the websites. Instead of linking a series of pages and sub-pages of the website through the homepage. Let’s keep it simple!

What is browsing?
Simple navigation bar structure

Also, important categories are first linked to the homepage. After that, you just need to put smaller links in the appendix, which is also a way to simplify the navbar structure.

Thus, the article contains all the basic information about “Web” What is navigation?? Classification and Benefits of Website Browsing”. Hope SEODO brought you useful and interesting information about the navigation menu. If you have any questions that need answering or need to find a reputable SEO website address, feel free to drop a message in the comment section!

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